Ofertes d'ocupació a Schiller International University

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Your mission

The Temporary Global Marketing Director at Schiller International University will be responsible for driving innovative marketing strategies to enhance the university’s global presence during a maternity leave coverage period. This role is key to maintaining and elevating the university’s position as a leader in higher education by attracting a diverse, talented international student body. The director will oversee both digital and traditional marketing efforts, ensuring alignment with the university's strategic goals, while maintaining a focus on cultural sensitivity and inclusivity. By leading a team and executing impactful marketing campaigns, the Temporary Global Marketing Director will play a pivotal role in sustaining the university’s global image and supporting its mission of delivering world-class education to students worldwide.

Your profile

• Support Sales and Lead Generation: Assist in supporting sales efforts and digital lead generation to meet institutional goals. Experience in digital marketing is valued.
• Marketing Strategy and Leadership: Oversee the marketing department, evaluate and continue the development of digital marketing strategies and plans to strengthen the university’s position in the global education market during the maternity leave period.
• Planning and Coordination: Direct and coordinate marketing efforts, ensuring campaigns are aligned with the university’s goals and objectives.
• Market Research: Conduct research on demand for the university’s programs, competitor analysis, and market trends.
• Collaboration with Sales: Work with the sales department to maintain and develop effective pricing strategies that maximize both profits and market share while ensuring customer satisfaction.
• Target Identification: Identify potential target audiences and develop lead generation campaigns to attract them.
• Budget Management: Understand and manage budgets, including expenditures, research and development appropriations, return-on-investment (ROI), and profit-loss projections.
• Brand Awareness and Positioning: Maintain and build the university’s brand awareness and positioning in the international education market.
• Event Management: Organize company conferences, trade shows, and major events to promote the university.
• Social Media and Content Strategy: Oversee social media marketing strategies and content creation to engage the university’s audience.
  
  

• Bachelor’s degree in business, marketing, communications, or related field.
• Experience in marketing and running a marketing team.
• Proven marketing campaign experience.
• Effective time management skills and the ability to multitask.
• Strong copywriting skills.
• Attention to detail.
• Proven ability to manage budgets.
• Professional and proactive work ethic.
• High competence in project and stakeholder management.
• Excellent interpersonal, written and oral communication skills.
• Experience with digital marketing forms such as social media marketing and content marketing.
• Competency in Microsoft applications including Word, Excel, and Outlook.
• Fluent English