Hi there! We’re IKONO, an innovative concept that is revolutionizing the leisure industry through the creation of unique, immersive experiences shaped by people across Europe.

IKONO is an immersive journey that combines art, play, and the unexpected where people are diving into eclectic worlds that invite them to self-discovery and shared experiences. Is a place to bring up the imagination and unleash free-form creativity while remaining in the city.

With seven locations in Madrid, Rome, Barcelona, Budapest, Vienna, Copenhagen, and Berlin, we are rapidly expanding, so you’ll find IKONO in the heart of major cities across Europe (and beyond).

YOUR MISSION

The IKONO Creative Copywriter is a key contributor to the development and execution of compelling, brand-aligned campaigns that engage and resonate with our audience. This role is responsible for refining and maintaining consistent, impactful messaging across all platforms, from on-site materials in our venues to digital assets, including SEO-driven content, social media, and marketing collateral. Additionally, the copywriter will collaborate with internal teams and localization providers to ensure brand messaging is adapted for each market, aligning with IKONO’s global strategy. This position requires a strategic, detail-oriented communicator who can enhance the brand’s voice while supporting marketing and communications efforts.

What You’ll Do

Support the ideation and development of campaigns

• Collaborate with all the marketing verticals to generate creative concepts that align with both brand and business objectives, always in a global-to-local approach.
• Contribute to campaign development to engage target audiences across diverse channels.
  
  
  

Oversee and continuously improve brand messaging and storytelling

• Ensure consistency in tone, style, and messaging across all communication channels.
• Regularly assess and refine storytelling to enhance brand impact both offline and online.
  
  
  

Support Digital Marketing team with creating SEO-oriented assets

• Write optimized content for landing pages, blog posts, newsletter and digital ads that improve search visibility and drive engagement and sales.
• Integrate SEO best practices to boost organic reach and ensure content aligns with the brand.
  
  
  

Support SoMe & Content team with copywriting and maintaining the ToV

• Craft compelling social media captions and content that reflect the brand’s personality and voice.
• Maintain consistency in tone of voice across all content, ensuring it resonates with diverse audiences.
  
  
  

Support PR & Comms team with press releases, interviews, and internal communications

• Develop clear and engaging press releases and media materials that highlight key brand initiatives.
• Assist with internal communications to ensure cohesive messaging across the organization.
  
  
  

Collaborate with local teams and localization providers

• Adapt brand messaging for different markets, ensuring cultural relevance and alignment of ToV.
• Recruit and manage localization providers to for the generation and update of key local messages.
  
  
  

What Makes You Stand Out

• Results-oriented, self-demanding in achieving outcomes.
• Strong organizational skills.
• Extreme ownership, persistence and tenacity.
• Proactive and capable of working autonomously.
• Critical thinking: challenges norms and proposes alternatives.
• Data-driven decision-making.
• Highly creative mindset.
• Strong attention to detail.
• Collaborative and effective team player.
• Effective communication and active listening.
• Keeps up to date with industry and emerging creative trends.
• Applies trends and best practices to generate creative assets.
• Continuously seeks inspiration and innovative ideas to enhance outcomes.
  
  
  

YOU BRING

• Languages:
  
  
  

English – Bilingual/Native proficiency is essential.

Fluency in additional languages is a plus.

• Strong communication and writing skills.
• SEO awareness: keywords, copies, meta-information and alt tags.
• Research abilities: keywords, trends, etc.
• Experience in content marketing.
• Thorough editing and proofreading.
• Knowledge of UX principles.
• Ability to organize information effectively.
• Adaptability across different touchpoints and markets.
• Basic HTML markup knowledge is a plus.
• Proficiency with WordPress or other CMS platforms is a plus.
  
  
  

WE OFFER

📈 The chance to be part of IKONO’s innovative and rapidly growing project.

💪 Development and growth opportunities - we support your ambition and learning journey!

🌍 A collaborative, international work environment with a dynamic team.

💸 A flexible compensation package with perks like transportation, food, and childcare discounts via Cobee.

🏖️ Flexibility to work from home twice a month on Fridays, and remotely for up to three weeks a year!

🎯 A central Madrid location at C/Alcalá 21, in the vibrant heart of the city.

What to expect in the hiring process?

• An initial interview with our Recruitment team.
• A technical interview with our Marketing Team.
• A business case stage to learn more about you, professionally speaking.
  
  
  

At IKONO, we are committed to fostering a collaborative, inclusive, and dynamic environment where all employees feel valued and respected.

Apply now with your CV in English, and help us create unforgettable experiences!