Ofertas de empleo para Marketing y Negocio en Barcelona

• Nivel de experiencia---
• Tipo de contratoA tiempo completo
• PublicadaNueva

Teletrabajo . Office

Service Club is the leading recruitment and training platform for the delivery, mobility, and logistics sectors. We help top brands such as delivery platforms, courier companies, and mobility operators find, train, and onboard pre-vetted drivers and riders quickly and efficiently.

Our mission is simple — to make hiring in the service industry smarter, faster, and more sustainable. We combine technology, marketing, and human expertise to meet clients’ recruitment targets while empowering jobseekers to upskill and succeed.

Role Overview:

We are looking for a highly motivated and results-driven Business Analyst to act as the "Intelligence Officer" for our Business Development engine. Your mission is to map global logistics and delivery markets, identify decision-makers, and initiate high-value conversations. You will be a master of our "Triple Threat" value prop—knowing exactly when to lead with our recruitment power (Jobs), our training expertise (Academy), or our retention marketplace (PerksClub).

Responsibilities:

• Market Intelligence: Identify "High-Friction" targets (companies struggling with delivery performance, high churn, or rapid expansion).

• Lead Generation Architecture: Use tools like Clay, Apollo, and LinkedIn to find the exact decision-makers (Heads of Ops, CPOs, Fleet Managers).

• Conversation Initiation: Craft and send personalized, research-backed outreach that secures discovery meetings.

• The "Pillar Pivot": Qualify leads across all three services.

• CRM Data Hygiene: Act as the "Source of Truth" for all outbound data in HubSpot.

Requirements:

• At least 5 years in Outbound Sales, Market Research, or Lead Generation.

• The ability to write "Executive-Ready" messages that are concise, professional, and zero-fluff.

• Mastery of LinkedIn Sales Navigator, HubSpot, and AI agents for market mapping.

• A mindset that views every "No" as a data point to refine the next "Yes."

What We Offer:

• Competitive Salary
• Hybrid work model – Work 2 days from the office, 3 days from home, plus the flexibility to work remotely for up to 3 consecutive weeks (subject to approval).
• Truly international team – Work alongside talented professionals from 20+ nationalities.
• Extra day off – Celebrate your birthday with a paid day off!
• Prime location – Our office is in the heart of Barcelona, right by the Catedral de Barcelona, offering one of the best city views.
• Wellness & social perks – Enjoy team-building activities, wellness sessions and pet-friendly offices provided by OneCoWork.
• Free coffee, tea, and drinks – Stay energized throughout the day.

At the Service Club, talent comes first. We are committed to equal opportunity employment, regardless of race, color, religion, gender, sexual orientation, age, gender identity, or disability.

If you are ready to lead Sales at a high-growth startup and make a real impact, we want to hear from you.

Apply now and join us in shaping the future of workforce mobility.

• Nivel de experiencia---
• Tipo de contratoA tiempo completo
• PublicadaNueva

.

En Hays estamos colaborando con una empresa industrial líder, referente en la fabricación de maquinaria para los sectores farmacéutico, alimentación, cosmética y químico, que se encuentra en un momento clave de crecimiento y modernización.

Buscamos un/a Marketing Specialist con visión, actitud y ganas de aprender, que quiera desarrollarse dentro de un entorno industrial sólido y con proyección internacional.

¿Qué harás?

• Dar soporte en la ejecución del plan de marketing de la compañía.
• Participar en acciones de posicionamiento de marca en entornos industriales B2B.
• Coordinarte con agencias externas (diseño, branding, digital).
• Gestionar y actualizar contenidos en web, redes y materiales corporativos.
• Apoyar en la generación y seguimiento de leads a través del CRM.
• Preparar presentaciones, catálogos y herramientas de apoyo comercial.
• Colaborar en la organización de ferias y eventos internacionales.
• Trabajar mano a mano con un equipo comercial senior, aprendiendo del negocio y del producto.

Requisitos

• 1–3 años de experiencia en marketing (idealmente B2B o industrial, pero no imprescindible).
• Formación en Marketing, Comunicación, ADE o similar.
• Inglés fluido (mínimo B2).
• Interés por el entorno industrial y ganas de aprender producto técnico.
• Persona proactiva, curiosa, organizada y con iniciativa.

¿Qué ofrece la empresa?

• Salario competitivo acorde al nivel (aprox. 40.000€ – 45.000€ brutos/anuales).
• Proyecto con crecimiento real dentro del departamento de marketing.
• Entorno industrial innovador, con maquinaria de alto valor tecnológico.
• Formación continua y acompañamiento por parte de perfiles senior.

• Flexibilidad horariaSí
• Nivel de experiencia---
• Tipo de contratoTemporal
• PublicadaNueva

Inglés Marketing Español Capacidad de análisis Photoshop AutoCAD Psicología Investigación y desarrollo (I+D) Medios de comunicación social Resolución de incidencias

En Navarro | Capittal Transacciones, despacho especializado en asesoramiento en compraventa de empresas, legal, fiscal y estratégico a empresas y grupos familiares, buscamos incorporar a una persona en prácticas remuneradas para ayudarnos en la organización de eventos corporativos y acciones de marketing.

Funciones:

Apoyar en la planificación, coordinación y ejecución de eventos corporativos y de networking (afterworks, desayunos empresariales, presentaciones, ferias, etc.)

Colaborar en la gestión de proveedores, invitados y materiales de los eventos

Participar en la comunicación y difusión: redacción de textos, publicaciones, invitaciones, seguimiento de asistentes

Apoyar en tareas de marketing y comunicación del despacho (web, redes sociales, campañas)

Qué buscamos

Estudiante o recién graduado/a en Comunicación, Marketing, Relaciones Públicas o similar

Persona organizada y resolutiva

Capacidad de redacción y gusto por los detalles

Buen manejo de herramientas digitales (Canva, Google Workspace, redes sociales, etc.)

Qué ofrecemos

Prácticas remuneradas (acuerdo con universidad o centro formativo)

Horario flexible y posibilidad de compaginar con estudios

Oficinas modernas en Barcelona centro

Entorno profesional y dinámico, con oportunidad real de incorporación tras las prácticas

Participación directa en eventos con empresarios, inversores y profesionales del sector

Si te apasiona crear experiencias y te gustaría formar parte de un equipo donde se valora la iniciativa y la creatividad, envíanos tu candidatura.

• Nivel de experiencia---
• Tipo de contratoA tiempo completo
• PublicadaNueva

.

✈️¿Quienes somos?

Ahora Vuelvo Mamá es una start-up digital de viajes especializada en experiencias únicas:

• Vuelos de ida y vuelta en el mismo día
• Viajes de largo alcance a través de nuestra marca Estoy Bien Mamá

En Estoy Bien Mamá ayudamos a la gente a viajar de forma libre, divertida y sin complicaciones. Nosotros reservamos lo aburrido (vuelos, hoteles, traslados, seguros) y dejamos a cada viajero decidir lo mejor: qué hacer, cuándo y cómo.

💫 El rol

• Acompañarás a los viajeros potenciales en todo el proceso de reserva de sus viajes con Estoy Bien Mamá.
• Serás uno de los principales impulsores del negocio, vendiendo experiencias de viaje únicas.
• Colaborar con el equipo de Marketing para generar más y mejores leads.

🚀 Qué harás

• Conectar con viajeros interesados mediante un alto volumen de llamadas (30–60 al día).
• Diseñarás viajes y presupuestos personalizados para nuestros viajeros, adaptados a sus intereses.
• Gestionarás tu propia pipeline de clientes, siendo responsable de todo el proceso comercial.
• Realizarás el follow-up necesario para garantizar el cierre de las ventas.
• Trabajarás mano a mano con el equipo para mejorar continuamente nuestro proceso de ventas y experiencia de cliente.

🧭 El perfil

• Te encanta viajar y hablar de viajes.
• Results-driven: motivado/a, enfocado/a en objetivos y con ganas de superarte cada día.
• Excelente comunicador/a, empático/a y capaz de generar confianza rápidamente.
• No te da miedo levantar el teléfono ni iniciar una conversación con alguien nuevo.
• Eres una persona detallista, organizada, responsable, creativo/a, curioso/a y con mentalidad de equipo.
• Te motiva trabajar en un entorno cambiante, dinámico y con una cultura de mejora constante.

🌟 Bonus points

• Has viajado a algunos de los destinos que ofrecemos (Japón, Tailandia, Vietnam, etc.).
• Experiencia previa en ventas o atención al cliente.
• Hablas otros idiomas (especialmente inglés).

🎁 Ventajas de ser parte del equipo EBM

• Formarás parte de una empresa con crecimiento acelerado y oportunidades reales de desarrollo.
• Salario fijo competitivo y Variable sin límite (tus resultados, tus ingresos).
• Entorno joven, flexible y con cultura de equipo.
• Café, viajes, buen rollo… y muchas ganas de crecer juntos.

👉 Estoy Bien Mamá redefine cómo viajar: vendemos libertad, experiencias reales y la seguridad de que todo saldrá de 10.

• Si te apasionan los viajes y las personas, este es tu sitio. 🌍✈️

• Flexibilidad horariaSí
• Nivel de experiencia---
• Tipo de contratoA tiempo completo
• Publicada8 feb.

. Office

Hello! 👋🏻

At Factorial, we believe our growth comes from the growth of our people. We’re looking for an Onboarding Specialist Intern – DACH Market to help us take the company to the next level. This role is your chance to get hands-on experience in onboarding, customer success, and product implementation, while supporting our clients in making the most of Factorial.

Are you ready? 🚀

You’ll collaborate with Clients, Sales, Product, and Customer Success teams to assist new clients in implementing Factorial and ensuring they get the best experience. Instead of just following checklists, you’ll learn to understand client processes and provide feedback and insights to improve the platform.

What You’ll Be Doing

• Assist DACH customers via video call and email until Factorial is fully implemented.
• Bring a consultative approach to ensure a fully customized experience for each client.
• Gather feedback, understand client needs, and identify opportunities for improvement.
• Share insights with Product and Customer Success teams to help optimize the customer journey.
  
  

Your Profile

• Fluent in German and professional English.
• Proactive, able to find the best ways to ensure clients are fully activated.
• Fast learner, able to quickly become an expert on the software and stay updated with product changes.
• Problem-solving mindset: able to propose alternative solutions and workarounds for unexpected client requests.
• Analytical sense: able to understand market specifics and translate this into actionable insights for the Product team.
• Previous experience in customer-related roles is a plus, but attitude and willingness to learn matter most.
• Knowledge of Human Resources is a bonus.
  
  

Perks of being part of our team 😏

• High growth, multicultural and friendly environment 🤝
• Save expenses with Cobee 💰 and get your salary in advance with Payflow 💸
• Healthy life with Gympass 🧘🏽♀️
• Alan as private health insurance 🩺
• Language classes with Yolk Academy 👩🏽🏫
• Syra discounts, Nora & Apeteat lunch❗
• TaxDown to simplify your taxes and maximize your savings
• Breakfast in the office, organic fruit🍏 and free caffeine and theine☕
• Flexible schedules ⏰, pet Friendly 🐶 and no dress code!😀
  
  

Student economic help 750€ monthly.

About Us 🚀

Factorial is an all-in-one HR software company founded in 2016. We help SMEs automate HR workflows, centralize people data, and make better business decisions. Today, we serve thousands of customers in over 60 countries and have a diverse team of +1,200 people across Barcelona, Brazil, and Mexico.

Our Values 🫀

• We own it: We take responsibility for every project.
• We learn and teach: We share knowledge every day.
• We partner: Every decision is a team decision.
• We grow fast: We act quickly and learn from mistakes.
  
  

We #betonpeople 💗

• Nivel de experiencia---
• Tipo de contratoA tiempo completo
• Publicada8 feb.

. Office

En Vithas seguimos creciendo y queremos incorporar a un/a Ejecutivo/a de Comunicación & Marketing para nuestro nuevo Hospital Vithas Barcelona.

Buscamos a una persona dinámica, creativa y orientada a resultados, que contribuya a reforzar la visibilidad de nuestra marca, comunicar el valor de nuestras unidades asistenciales y mantener una presencia sólida y actualizada en todos nuestros canales digitales.

📌 Funciones principales

Comunicación externa y relación con medios

• Elaborar y enviar notas de prensa, gestionar entrevistas y proponer contenidos proactivos que promuevan la educación para la salud y los valores diferenciales de Vithas.
• Atender las solicitudes de los medios, coordinando entrevistas y reportajes con nuestros profesionales médicos para garantizar contenidos rigurosos y de calidad.

Gestión de contenidos digitales

• Crear, revisar y mantener actualizados los contenidos de la Web del hospital, incluyendo descripciones de unidades, perfiles de profesionales y temas de interés para pacientes.
• Planificar y gestionar la estrategia semanal de contenidos en RRSS, asegurando coherencia con la línea corporativa y oportunidades de comunicación.

Marketing y apoyo a campañas

• Diseñar y proponer campañas de marketing adaptadas a las necesidades del hospital.
• Implementar y dar soporte a las acciones impulsadas desde el Departamento Corporativo de Marketing, colaborando activamente para asegurar su correcta ejecución.

Relaciones institucionales

• Impulsar las relaciones institucionales del hospital, su gerente y su equipo directivo con entidades, organismos y agentes relevantes del territorio.

🎓 Requisitos del puesto

Formación académica

• Grado en Ciencias de la Información, Comunicación o Marketing.
• Muy valorable Máster en Periodismo, Comunicación Corporativa o áreas afines.

Experiencia

• Entre 1 y 2 años de experiencia en comunicación, preferiblemente en instituciones sanitarias o sectores similares.

Competencias y conocimientos

• Conocimientos de marketing online y offline.
• Dominio del paquete Office (nivel experto).
• Conocimientos en realización, producción y edición audiovisual.
• Nivel B2 de inglés (muy valorable).

💙 ¿Te gustaría formar parte de Vithas?

Si te identificas con esta oportunidad, cumples los requisitos y te ilusiona contribuir a la comunicación de un hospital de referencia, ¡nos encantará conocerte!

Únete a Vithas y forma parte de un proyecto en crecimiento.

• Nivel de experiencia---
• Tipo de contratoConsultor
• Publicada8 feb.

. Agile SEM

SEM Team Lead - (Hybrid)

As you contemplate your future, you might be asking yourself, what's the next step? Start your journey with us!

We are building a world-class Search Engine Marketing organization and are seeking a highly dedicated, analytically-driven, and meticulous SEM Team Lead to join one of the most efficient SEM teams in Europe. We are among the top Google and Microsoft Bing customers by spend globally, working in a collaborative, agile environment composed of SEM Specialists, Analysts, Data Scientists, and Data Engineers.

This pivotal leadership role is responsible for the strategic ownership and operational governance of specific, high-impact business area.

We are looking for a professional with a strong ownership mindset who thrives on complexity, demands operational excellence, and uses exceptional analytical qualifications to translate strategic objectives into reliable, structured execution. You will guide the execution team while maintaining the highest standard of data integrity and performance rigor within your assigned area.

This role focuses on performance ownership, process management, and team development for a defined scope, reporting directly to SEM Performance & Operations Lead.

Why eDreams ODIGEO Join the world's leading travel subscription platform.

2 1 million customers – 44 markets – 5 brands – over 7.7 million Prime members since launching in 2017.

More than 100 million searches per day - Up to 6 billion daily AI predictions

Over 1,700 employees – More than 60 different nationalities from all continents – 99% permanent contracts -

We're the world’s leading travel subscription platform. We pioneered Prime, the first and largest travel subscription programme, which has topped over 7.7 million members since launching in 2017. Prime members are subscribed to global travel, gaining access to a comprehensive multi-product offering for all their travel needs—including hotels, rail, flights, dynamic packages and car rental, among others— compounded by industry-leading flexibility features and exclusive, member-only benefits. This entire Prime experience is powered by a proprietary, industry-leading AI platform that delivers a smarter, hyper-personalised service and comprehensive travel experience globally to its members.

What you will do: The Role's Key Responsibilities and Tasks

As an eDOer, you will have clear objectives, great challenges and a clear overview of how your work contributes to the global company project and its customers. As a SEM Team Lead, y you drive performance and process integrity within your defined area of accountability:

• Strategic Performance Ownership: Own the P&L performance, budget, and contribute to the strategic direction for your specific assigned business scope and its contribution to the overall PPC Program. You are fully accountable for monitoring performance and challenging deviations.
• Operational Execution & Process: Lead the application of operational processes for your area, including detailed Bid Management Actions, Target Adjustments, and Campaign Optimizations.
• Analytical Drive & Detail: Drive performance maximization up to most granular sub-scopes by translating high-level guidance into detailed actions. Use deep analytical skills to identify new opportunities and need for optimization.
• Team Leadership & Development: Lead, mentor, and develop team members assigned to your scope, establishing efficient team ceremonies and communication flows.
• Innovation & Excellence: Proactively identify structural needs and automation potential. Ensure the highest level of Ads Excellence and overall operational quality within your assigned area.
• Strategic Alignment: Actively collaborate with the broader leadership team to ensure execution and operational standards remain consistent and aligned with overall program objectives.
  
  
  

What can you expect:

• Significant Business Impact: Direct accountability for the strategy and operational integrity of a major, defined business area, enabling you to drive substantial, high-visibility business impact.
• Highly Professional Peer Group: Work alongside a team of highly proficient Senior SEM Specialists, Data Analysts, Products Experts, etc., fostering a culture of mutual challenge, learning, and unrivaled operational standards.
• Strategic Autonomy: High autonomy to define and perfect execution within your scope, backed by a clear mandate to drive results and enforce operational excellence.
• Data-Driven Leadership: An environment where your deep analytical expertise directly translates into strategic decisions, allowing you to maximize performance and uncover complex opportunities.
• Career Advancement: Opportunity to mentor and develop team members, strengthening your leadership skills in a data-centric organization focused on innovation.
  
  
  

What you need to succeed: Good to have

Bring your unique perspective, speak up, and offer disruptive solutions. You'll have the opportunity to learn and grow while making a real impact on our team. Here's what you need to succeed:

• Proven Team Leadership: Demonstrated experience in a Team Lead or operational management role, including responsibility for team development, process definition, and performance guidance.
• Analytical Excellence (Mandatory): Excellent analytical qualifications are essential. Proven ability to deep-dive into performance data, uncover sub-scope opportunities, and translate complex analysis into detailed operational plans and strategic recommendations
• Business Acumen: Strong understanding of core business drivers, company KPIs (beyond immediate PPC metrics), and the ability to link SEM strategy directly to broader business objectives.
• Stakeholder Management & Communication: Exceptional communication skills with the ability to articulate complex operational and strategic plans clearly to both team members and senior management. Proven ability to manage stakeholder expectations and influence decisions.
• Strong PPC Foundation: Solid experience and understanding of large-scale PPC management and trading, sufficient to oversee and challenge technical execution details (does not require expert-level tactical experience).
• Ownership & Dedication: A strong ownership mindset is a must. You must be dedicated to end-to-end operational quality, process integrity, and business outcomes.
• Language Skills: Fluent English is mandatory.
  
  
  

What’s in it for you?

The best talent deserves the best benefits

At eDO, we want you to be a part of our success story and great culture.

Here's what we offer:

• A rewarding Compensation package! 💥 Prime Plus membership, competitive salary and benefits package, including flexible benefits, performance-based bonuses, birthday day off, discounts and partnerships, relocation support and the possibility of choosing your equipment and, even better, keeping it for free after 3 years.
• Continuous learning to fuel your growth and explore new horizons! 📚 Learn and grow with free Coursera access, soft skills workshops, tech training, leadership development, and more. Plus, enjoy a great onboarding program.
• G row opportunities to empower your career, and unleash your potential! 🚀 Personalised career paths and the eVOLVE Program will help you discover, grow, and thrive. Internal mobility opportunities let you pursue horizontal career changes and promotions.
• Your Well-being is our priority. Embrace Freedom and Flexibility! 💙 At eDO, we value flexibility, employee care, and transparency. We offer a hybrid home-office model focused on outcome, not time-in-seat. You'll be able to find the right work-personal life balance that suits you best.
• Work hard, party hard! We believe in having fun and connecting with colleagues! 🎉 Join eDO for after-work events, padel tournaments, parties, and more. Create communities based on your passions, like sports and music. Come to work as you are, with no dress code, and enjoy free fruit, coffee, and tea at our offices.
• Enjoy a dynamic and healthy environment! 💫 Be innovative, take risks, and share your ideas. Our diverse and open-minded teams support high performance, learning, and growth. You'll work in an Agile mindset environment with recognition at our core.
  
  
  

Wanna take a peek into what it's like to work at eDO? Follow us on LinkedIn and discover more about life at eDO!

If you are ready for a career opportunity with unmatched benefits, continuous learning, and a supportive work-life balance, look no further! Take your career to new destinations by applying now and help our diverse, inclusive, and passionate team shape the future of travel.

Apply now!

We are an equal-opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. Our people are the key to our success. Each one of them is unique in their own way and the respect for their uniqueness is and will always be a passion and motivation. Don’t meet every requirement? If you’re excited about this role but do not feel your experience aligns perfectly with all the requirements we strongly encourage you to apply nevertheless.

• Nivel de experiencia---
• Tipo de contratoA tiempo completo
• Publicada8 feb.

. Java Python C++ Machine Learning

Description

Are you interested in building the measurement foundation that proves whether targeted, cohort-based marketing actually changes customer behavior at Amazon scale?

We are seeking an Applied Scientist to own measurement and experimentation for our Lifecycle Marketing Experimentation roadmap within the PRIMAS (Prime & Marketing Analytics and Science) team. In this role, you will design and execute rigorous experiments that measure the effectiveness of audience-based marketing campaigns across multiple channels, providing the evidence that guides marketing strategy and investment decisions.

This is a high-impact role where you will build measurement frameworks from scratch, design experiments that isolate causal effects, and establish the experimental standards for lifecycle marketing across EU. You will work closely with business leaders and the senior science lead to answer critical questions: does targeting specific cohorts (Bargain hunters, Young adults) improve efficiency vs. broad campaigns? Which creative strategies drive behavior change? How should we optimize marketing spend across channels?

Key job responsibilities

Measurement & Experimentation Ownership

• Own measurement end-to-end for lifecycle marketing campaigns – design experiments (RCTs, geo-tests, audience holdouts) that measure campaign effectiveness across marketing channels
• Build measurement frameworks and experimental best practices that work across different activation platforms and can scale to multiple campaigns
• Establish experimental standards and tooling for lifecycle marketing, ensuring statistical rigor while balancing business constraints
  
  

Causal Inference & Analysis

• Apply causal inference methods to measure incremental impact of marketing campaigns vs. counterfactual
• Navigate measurement challenges across different platforms (Meta attribution, LiveRamp, clean rooms, onsite tracking)
• Analyze experiment results and provide optimization recommendations based on statistical evidence
• Establish guardrails and success criteria for campaign evaluation
  
  

About The Team

The PRIMAS team, is part of a larger tech tech team of 100+ people called WIMSI (WW Integrated Marketing Systems and Intelligence). WIMSI core mission is to accelerate marketing technology capabilities that enable de-averaged customer experiences across the marketing funnel: awareness, consideration, and conversion.

Basic Qualifications

• PhD in computer science, machine learning, engineering, or related fields
• Experience in patents or publications at top-tier peer-reviewed conferences or journals
• Experience in any of the following areas: algorithms and data structures, parsing, numerical optimization, data mining, parallel and distributed computing, high-performance computing
• Experience building machine learning models or developing algorithms for business application
• Experience with programming languages such as Python, Java, C++
  
  

Preferred Qualifications

• Experience in professional software development
• Experience in designing experiments and statistical analysis of results
  
  

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.


Company - Amazon Spain Services, S.L.U.

Job ID: A3147267

• Nivel de experiencia---
• Tipo de contratoA tiempo completo
• Publicada8 feb.

. Google Ads Excel

Grupo Planeta

Somos el primer grupo editorial y de comunicación español, de capital familiar, que lidera una amplia oferta al servicio de la cultura, la formación, la información y el entretenimiento audiovisual, con presencia en más de 20 países, conectando con 25 millones de personas cada día. Todos los profesionales y empresas del Grupo Planeta compartimos unos principios que tienen como base las personas, la ética, la calidad y la excelencia en el trabajo.

¡Te invitamos a conocernos!

Descripción de la oferta

Desde la división Editorial de Grupo Planeta, buscamos un/a Paid Media Marketing especializado/a en campañas digitales, con fuerte orientación a datos, optimización y performance, y sensibilidad por el valor estratégico del catálogo editorial.

La posición tiene como misión diseñar, ejecutar y optimizar campañas principalmente digitales que impulsen la visibilidad de los títulos de nuestro catálogo alineado con las tendencias y los intereses del mercado.

¿En qué consistirá tu día a día?

Estrategia y planificación de campañas digitales

• Definición y diseño de la estrategia de paid media alineada con los objetivos editoriales y comerciales.
• Definición de objetivos, audiencias, mensajes, formatos y KPIs por campaña.
• Asignación y control del presupuesto por canal y acción, con foco en eficiencia y escalabilidad.
  
  

Ejecución y activación de campañas

• Configuración, lanzamiento y gestión directa de campañas y anuncios en las diferentes plataformas publicitarias.
• Creación y optimización de estructuras de campañas, conjuntos de anuncios y creatividades.
• Coordinación con equipos creativos y/o agencias para el desarrollo de copys, piezas visuales y audiovisuales, asegurando coherencia con la estrategia definida.
  
  

Medición, análisis y optimización

• Análisis y seguimiento semanal del rendimiento de campañas (KPI’s).
• Optimización continua de campañas para maximizar resultados y rentabilidad.
• Elaboración de cierres de campaña, con aprendizajes accionables y recomendaciones claras.
  
  

Requisitos

• Experiencia mínima de 2-3 años en marketing digital y gestión de campañas paid, preferiblemente en el sector cultural.
• Formación en Marketing, ADE, o similar.
• Dominio avanzado de plataformas publicitarias (Meta Ads, Google Ads, Native Advertising, TikTok Ads).
• Capacidad para configurar, medir y optimizar campañas de forma autónoma.
• Alto nivel analítico y orientación a resultados.
• Experiencia trabajando con datos, reporting y análisis de performance.
• Dominio de Excel y herramientas de presentación.
• Capacidad de planificación, organización y coordinación transversal.
• Interés por el sector editorial.
  
  

¿Qué ofrecemos?

• Trabajar con un equipo de profesionales con gran experiencia.
• Muy buen ambiente de trabajo.
• Contrato indefinido a jornada completa.
• Descuentos y promociones exclusivas para nuestros empleados (masters y posgrados, sellos editoriales, coleccionables, Casa del Libro...).
• Un atractivo paquete de beneficios sociales a través del plan de retribución flexible que incluye: tarjeta transporte, tarjeta restaurante, cheque guardería, seguro médico, etc.
  
  

Si cumples con los requisitos y estás interesado/a en esta oportunidad, no dudes en postularte.

En Grupo Planeta ofrecemos igualdad de oportunidades. Nos comprometemos a tratar todas las candidaturas por igual en función de sus capacidades, logros y experiencia independientemente de su raza, nacionalidad, sexo, edad, discapacidad, orientación sexual, identidad de género o cualquier otra clasificación protegida por la ley.