Description

The Private Clients Services Director is responsible of strategy

development, coordination and execution to engage carefully selected

corporate and social partners and to leverage 3rd party segmentation

efforts to reach out targets more quickly and efficiently.

Will be responsible for building long-lasting relationship with partners,

deliver memorable experience to clientele and enrich our Black

Book.

PR and guest facing capacities and local networking knowhow.

Mission:

 Build, develop and manage the relationship with key corporate and

social partners

( Embassies/Diplomats, Politicians, Private corporation, International

Schools Chamber of Commerce, Sport industry, Arts & Culture, Real

State, etc)

 Define and explore new business/incremental revenue opportunities.

 Develop a strong collaboration with Retail, Marketing/GKE, Hospitality,

Business Analysts etc

KEY RESPONSIBILITIES:

Drive increased / Building and maintaining crucial relationships

 Acquisition of key corporate and social partners. Research, Identify,

Create, develop & manage key relationships

 Define Profile – Categories, Countries, Spending power, Visits,

Age, etc.

 Define strategy, Objectives, KPI’s and measurement tools per PCS

Partner Programme

 Support sales strategy, execution plan and marketing plan

 Prioritize, develop, execute and measure concrete actions

 Community building focus

 Attend industry functions, such as cultural events, association

events and conferences, and provide feedback and information on

market and creative trends

 Identify opportunities for campaigns, services, and distribution

channels that will lead to an increase in footfall

 Using knowledge of the market and competitors, identify and

develop the company’s unique selling propositions and

differentiators

 Building and maintaining crucial relationships: Work with the

team (Marketing, Retail, Hospitality…)to enhance the experience in

each of the guest journey touching points

 Collaborative work across functions and Group

KEY MEASURES:

 Data base with name of guests, date/s, size of family/group,

estimated spend

 Development of incremental channels

 Define clear objectives, KPI’s and measurement tools to

track, analyse and improve

 Delivery of agreed commercial KPI’s

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