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GRAND SEIKO EUROPE Born in 1960, Grand Seiko has long had a loyal following in Japan as a leading luxury watch. Launched internationally in 2010, Grand Seiko is now available worldwide and from 2020 represented in Europe by Grand Seiko Europe company.

GRAND SEIKO EUROPE


Born in 1960, Grand Seiko has long had a loyal following in Japan as a leading luxury watch. Launched internationally in 2010, Grand Seiko is now available worldwide and from 2020 represented in Europe by Grand Seiko Europe company. Grand Seiko is one of the very few fully integrated watchmakers in the world, with complete in-house capabilities in every area of watchmaking, from the development of component materials through design and manufacture to assembly and adjustment. Every Grand Seiko watch is assembled and adjusted by hand by highly skilled craftsmen and women in two dedicated studios in Japan. From the very start, Grand Seiko has concentrated on the pure essentials of watchmaking; every Grand Seiko watch offers the very highest levels of precision, legibility, durability and ease-of-use. With a simple purity of design, the highest level of hand craftsmanship in every detail and a strong Japanese aesthetic, all Grand Seiko watches have a special and unique beauty that is the brand’s distinctive hallmark. Winner of many awards, including a prize at the Men's watch prize at the 2021 and 2022 Grand Prix d’Horlogerie de Genève, Grand Seiko offers a wide range of designs incorporating exclusive mechanical, Spring Drive and quartz calibers.


To support its development in Europe, the high-end Japanese watchmaking company Grand Seiko is looking for his/her Marketing and Communication Manager for the Spanish & Portuguese territories


1 / Marketing Budget

·      Manage the GS Iberian marketing budget and report to the GSE Marketing Director based in Paris

2 / Communication / Events

·      In charge of the Spanish & Portuguese Media Plan and its implementation in correlation with the Marketing Media European or Japanese Department

·      Management of the external PR agency: media & digital-Coordination in line with the actuality of the brand in connection following the guidelines

·      Organizes and follows the promotion and event communication activities: Launch of the new collections, organization of international, national or local events .. with the trade and the PR

·      In charge of the local training roadshows and events

3 / Trade Marketing

·      Trade marketing actions on WS (and Retail) in collaboration with the sales manager: pop up events, visual merchandising (Installation of products and competition analysis), window animations, shop in shop etc.

·      Coop Ad (Development of media and marketing actions on POS)

·      Set up of market analysis

4 / Digital

·      Management of the Iberian GS digital eco system (official website, update, SEM, SIO, and possibly e community and e reputation etc ..) under the GSE guidance

·      Management of external media agencies media , digital-Coordination and PR activities in line with the news of the brand in connection with the PR policy of GS

Non-exhaustive list

 Requirements:

·      Current Spanish / English and ideally French

·      Understanding the marketing mix of a market affecting luxury consumer goods (Sales, Distribution, Evaluation, Communication, PR and POSM)

·      Agility and Ability to work in a small team

·      Organized and structured

·      Communicative and creative

·      Reports to the GSE Marketing and Communication Director and the President GS Europe

 

Based in Madrid – Spain




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